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Services :: Online PR
We're also ideally placed to offer the additional benefits of integrating Digital PR with Search Engine Marketing (SEM). Online PR is now recognised as a major force in the world of SEM and one of the most powerful tools, if used properly, in gaining high rankings in search engines and wide visibility across the internet. By gaining coverage on other web sites for your company or products, issuing white white papers and other useful information, and by engaging with your market intelligently and helpfully across social networking sites, blogs and forums, we design each communication with a carefully crafted link back to further, relevant information on your web site. If you do this properly, with a clear channel to and through your web site, you will gain very high quality linkbacks which are highly valued by search engines such as Google and Bing when ranking your site. When a top executive at Google was once asked by an SEO expert: What is the real secret of a high ranking on Google? the questioner expected a detailed technical blueprint for structuring web sites, links and submission strategies. Instead the answer was: "Great content"! Get your content right, get it widely distributed to other high-quality web sites, and that's 95% of the Search Engine Optimisation and Marketing you'll ever need... Summary of services
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Republica Digital is uniquely positioned to provide arguably the best Online PR service in the UK. The result of a merger between a leading PR agency and a web design company, we have all the skills required, under one roof, to provide a comprehensive and cohesive service. Many internet marketing agencies have the online skills but not the firm grounding in PR and marketing communications. Many PR agencies have the communications skills, but none of the online capabilities that they usually outsource. At Republica Digital, we have both!